Sometimes the hardest part of owning a business is running the back end and doing the actual “business” activities! Your (slightly) ADD brain knows they need to happen, but your creative spirit just wants to be inspired and take the photos.

When you’re trying to wear every. single. hat., something is bound to fall through the cracks if you don’t get systems and processes in place to fall back on. After years of trial and error, falling behind, and leaving money on the table from missed leads, I finally asked for help.

I want to share what I’ve come up with, with YOU, to help you build a solid foundation to fall back, and move forward, on!


Curated Business Templates for the Discerning Photographer

SPREADSHEET TEMPLATESEMAIL TEMPLATESWORKFLOW TEMPLATES

Whether you’re in need of standard email responses, data tracking, or workflows, I would love to help give you time and sanity back, all while continuing to provide that high-touch level of service your clients, potential clients, and vendors have come to expect.

Throw away the idea that templates and automations are cold & impersonal…with just a few tweaks, our templates can become like your own personal assistant (at a fraction of the cost)!

Afraid you won’t know how to use the templates once you have them? We’ve got you! All files will be delivered via email and will include a link to an instructional video with suggested implementation methods. Plus, you can always reach out to us directly for support at mandy@kellyhornberger.com.


Email Template Bundle - $97

When you’re a business owner, even just saving a few minutes a day adds up to hours a week! Take these emails - the ones I use most often in my business - and implement them in your CRM or email provider templates. Then pull up the one you need (no need to type anything - it’s already done!), add a personal touch before sending, and voila! You just gained valuable time back.

What's Included?

  • Booking Confirmation
  • Budget Not a Fit
  • Client Proposal
  • Declined Proposal
  • Engagement Session Inquiry
  • Fall Mini Session General Info
  • Gallery Examples

  • Teasers/Full Gallery
  •  Initial Inquiry Response
  • Lead Follow Up
  • Mini Session Booking Confirmation
  • Mini Session Reminder
  • New Client Info Request
  • Portrait Session Inquiry
  • Shot List Call and Inspo Request
  • Photography Team “Intro”
  • Vendor Feedback Request
  • Wedding Day Details Checklist.

25 Customizable Email Templates:

8 Gallery Delivery Emails:

Upcoming Jobs Spreadsheet - $17

There’s no feeling worse than forgetting a session, or an item that you owe someone from their contract. This Upcoming Jobs spreadsheet allows you to track every single job - from the biggest wedding to the shortest mini session - along with personnel, contract items, planner, venue, sessions, and more. Keep it all in one place, to quickly reference when needed, and check off when completed!

Vendor Vault - $7

How much time do you spend Googling vendors’ email addresses and Instagram handles in order to send out a gallery and make sure everyone gets appropriate credit? Instead of looking for the same ones over and over again, look them up once and save them in this vendor vault - organized by service and using the bottom tabs for different cities if you like. Then simply open your vault, copy, and paste into your list before sending out your next vendor gallery email!  

HINT: If you only send to clients/planners and NOT to the rest of the vendors, I would HIGHLY recommend making this a standard practice. It strengthens relationships and also gets your work and name out there!

Workflow Template Bundle - $37

One thing we’ve been working on in my company over the last several years is workflows: batching tasks, making sure things are done in the same way and order every time so nothing is missed. It has helped our productivity, response times, and sanity TREMENDOUSLY. From onboarding a new team member to executing a wedding day (and everything leading up to it to make it smooth and successful), there’s a workflow for that. 

What's Included?

  • Independent Portrait Session
  •  Mini Session
  • Teammate Onboarding
  • Wedding


Check out our must-have workflow templates that you can import directly into the FREE version of Asana, and let the stress melt away!

4 Customizable Asana-Optimized .CSV Workflow Templates: